Aussie Soylent – Working on a new eCommerce design.

Aussielent was created by a husband and wife team Kieran and Paul Carpenter. As a former engineer, Paul developed an all-in-one super meal that has the perfect nutrition of everything that a person needs. The meal contains 26 essential vitamins and minerals, rich protein – perfect for time poor people who are looking for meal replacements. Previously, Aussielent had a DIY WordPress site with a Woo-commerce plugin. The site needed regular maintenance with over 60+ plugins and constant software updates. Unfortunately, the client […]

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eCommerce Success: These Little Treasures

Melbourne based design agency Symphonic shares on how to design a successful eCommerce store with Dainy Sawatzky, These Little Treasures. Australian gift and homeware sector is a $6.6 billion dollar market. Consumers constantly seek for quality, niche and unique products year by year. It’s been about a year since Dainy Sawatzky, creator and designer of These Little Treasures, came to us to for a brand design and an online store. She makes one of a kind cloth dolls that you can customise to look just like […]

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How We Position Ourselves as a Branding Agency in Melbourne

Melbourne is a crowded market for design, branding agency and it’s certainly very different from Sydney. Melbourne, more than any other city in Australia, takes branding design very seriously. The businesses that take the time to get it right have an immediate impact in the marketplace, especially in the retail and hospitality industries. Much of this is due to the competitive nature of the city. Your brand must stand out and be clear in order to grow and be ahead […]

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Six things restaurateurs should consider when designing a website

The hospitality industry is by far one of the the largest industries here in Australia, especially with a $12 billion market. Hundreds of new restaurants open every month in the greater Melbourne area alone. Based on my own experience, I must say, online presence plays a big part in increasing the revenue of the hospitality industry. Around 43% of customers check websites and read online reviews of your business before they decide to pay you a visit. Therefore, whether you have […]

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Case Study: T2

20 years ago, Maryanne Shearer had an a tasked herself with the impossible: to convert the acclaimed coffee drinkers of Melbourne to the exotic and enchanting world of tea. With years of expertise in product development and visual merchandising from a career in the fashion, interiors and retail behind her, as well as being an avid tea drinker herself, Maryanne saw she could use her expertise to reinvent tea with a modern edge. In the winter of 1996 she opened the first T2 store in Brunswick Street, Fitzroy. […]

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