Duotone Cafe Branding

A food and coffee loving duo decided to open a cafe in Perth serving up quality coffee, healthy eats and superfood smoothies. All with the idea of adding a little spark to your system. The brief was to design a brand that’s minimal and modern, something focussing on the story of the founding duo. We were inspired by their lifestyle of clean eating, energetic personalities and knowledge in fitness and body building. We began with the name DuoTone – then branched out from there to the entire brand philosophy including the interior space, products and collateral.

Naming strategy
Brand and collateral design
Packaging design
Product development
Interior design
Signage design


Category in Art direction Branding Packaging

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